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Channel Letters

Alpharetta Channel Letter Signs

CHANNEL LETTERSChannel letters are great for making signs that stand out and look professional and well-made. Channel letters are custom-made letters for signage that typically appears on the exterior of commercial, government, or education buildings. Channel letters are most commonly made of plastic or metals, such as aluminum, stainless steel, copper, brass, or others. Channel letters are also, typically, illuminated. Indeed, the main difference between channel letters and dimensional letters is that channel letters are illuminated. The lit nature of channel letters makes them ideal for external use, as they stand out more in night, fog, and rain. This makes channel letters ideal for grabbing people’s attention no matter the surroundings.

In terms of how channel letters are mounted to the external walls of businesses and organizations, channel letters can be directly attached to the facade of the building, making them flush with the wall. But channel letters can also be mounted on a raceway or wireway. A raceway is a type of mounting structure, usually rectangular, that houses the electrical components of a sign while also mounting it. A wireway is another type of mounting structure but it usually contains only wiring, making it thinner than a raceway .

Channel letters can be colorful, bold, elegant, or anything else you want them to be.  If you manage a business in the Alpharetta area, then please bring any channel letter questions you have to the experts at The Sign Distillery today: 470.444.SIGN (7446) or

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