Category Archives: Uncategorized
Color Psychology & Readability
There is a whole field of psychology devoted to color and its impact on us and brands have recognized that. For example, fast food restaurants use red and yellow in order to create a sense of excitement and urgency, while hospitals and spas tend to use blues and greens, which are calming. Here is a short list of colors and their...
Read MoreThe Marketing Benefits of Custom Logo Mats
Your business’ floors can be a marketing and sales powerhouse, but are you taking full advantage of them? Floors are an untapped marketing tool, especially in an age where everyone is looking down at their phones. They are the perfect unton between functionali...
Read MoreWhy kiss cut stickers are better than back slit
We sometimes receive requests for back slit stickers (or crack and peel stickers). But we’ll explain why we recommend kiss-cut stickers instead. Why we don’t like back slit stickers Back slit stickers bend Back slit stickers bend at the slit, adding an unwanted crease to your sticker. This crease gets worse with time and handling. Back slit...
Read More